Dyson has spent years putting motors, sensors and airflow engineering into increasingly unexpected products, but its latest gadget may be the strangest yet: a toothbrush with a camera inside the brush head.
The new Dyson CameraJet combines an electric toothbrush, miniature camera and precision mouthwash jet in one device. It uses machine learning to identify gaps between teeth while you brush, then automatically fires a targeted jet of liquid into those spaces.
The toothbrush can literally show you inside your mouth
At the centre of CameraJet is a 100,000-pixel macro camera. Dyson says the imaging system detects and tracks gaps between teeth in real time, allowing the brush to decide where to trigger its precision jet.
The same camera can also provide a live view through the MyDyson app, effectively turning the toothbrush into a tiny connected endoscope so users can see areas that are normally difficult to inspect.
Dyson says the camera is active only during live viewing or automatic jetting, and images are not recorded or stored on the product or in the cloud.
It also tries to solve the flossing problem
The built-in liquid system is designed to clean between teeth while brushing, which could appeal to people who regularly skip traditional flossing. A small reservoir in the handle maintains pressure while the brush is moved around the mouth, while the charging dock can refill the liquid tank automatically.
The brush itself uses a high-frequency oscillating head and multiple intensity settings. There is even an RFID tag inside each brush head so the product can recognise the attached head and remind users when it should be replaced.
This is peak Dyson pricing
In the US, the CameraJet is listed at US$499.99, putting it firmly into premium gadget territory and making it significantly more expensive than most electric toothbrushes.
Dyson has also created its own toothpaste and mouth rinse designed to work with the CameraJet system. That makes this less of a standalone toothbrush and more of a connected oral-care ecosystem, which is very much in line with how Dyson approaches categories such as hair care and floor cleaning.
Malaysian pricing and availability have not been confirmed at the time of writing. At current exchange rates, however, the US price alone puts the hardware roughly into the RM2,000-plus range before any local taxes or pricing differences.
Useful innovation or technology for technology’s sake?
The CameraJet is easy to dismiss because of the price, but the underlying idea is actually interesting. Instead of adding AI simply to generate another score in an app, Dyson is using computer vision to physically control where the device cleans.
Whether that is worth paying several times the price of a good electric toothbrush is another question. Good oral hygiene still depends on consistent brushing, interdental cleaning and regular dental care, and an expensive connected device cannot replace those habits.
Still, if you have ever wondered what would happen if Dyson decided a toothbrush was not complicated enough, the CameraJet provides a very complete answer.
