Samsung Electronics Malaysia has announced its latest line of AI-powered televisions, including the Neo QLED 8K and 4K models, as well as new OLED TVs. These advanced TVs aim to redefine smart viewing with cutting-edge technology and innovative features, offering consumers an upgraded home entertainment experience.
“Samsung has invested in AI research for over a decade, integrating intelligent features into our visual display products,” said Mr. Denny Kim, President of Samsung Malaysia Electronics Sdn Bhd. “Our 2024 lineup, featuring Neo QLED 8K, Neo QLED 4K, and OLED TVs, brings the future of AI-powered viewing to every Malaysian home.”
Neo QLED 8K: A New Benchmark in Viewing Experience
The Neo QLED 8K, equipped with the NQ8 AI Gen3 processor, promises lifelike picture quality and premium audio technology. This processor, Samsung’s fastest and most robust AI engine, uses the Neural Processing Unit (NPU) to deliver double the speed of its predecessor and an eightfold increase in neural networks. The AI engine enhances picture and sound quality, optimizing energy consumption.
Key features include 8K AI Upscaling, AI Motion Enhancer Pro, and Real Depth Enhancer Pro, providing smoother, clearer visuals and lifelike depth. The Neo QLED 8K is available in models QN800D and QN900D, offered in 75 and 85 inches. The QN900D boasts an Infinity Air Design with a slim 13.1mm screen supported by a Mystic Floating Stand.
The TV also includes the Active Voice Amplifier (AVA) Pro Function, which enhances on-screen dialogue using deep-learning technology. Additionally, AI Customization Mode, AI Auto Game Mode, and AI Energy Mode further personalize and optimize the viewing experience.
Extensive AI Features Across Neo QLED 4K and OLED TVs
Samsung’s 2024 lineup also includes the Neo QLED 4K and OLED TVs, designed to cater to diverse lifestyles and preferences. The Neo QLED 4K, powered by the NQ4 AI Gen2 Processor, offers stunning 4K resolution and exceptional contrast with Real Depth Enhancer Pro and Quantum Matrix Technology. Available in sizes from 55 to 98 inches, this series ensures the ultimate 4K UHD experience.
Samsung’s OLED TVs eliminate unnecessary reflections with a glare-free screen, preserving deep blacks and clear images under any lighting condition. The OLED models, S95D and S90D, available in sizes 65 to 77 inches, feature Motion Xcelerator 144Hz for fluid motion and rapid response times, making them ideal for gaming.
The Frame 2024: An Elevated Art Experience
The Frame, Samsung’s top-selling lifestyle screen product, now offers over 2,500 artworks from renowned museums and galleries in its Art Store. The 2024 edition enhances the art experience while reducing energy costs through variable refresh rate adjustment in ArtMode5.
Innovative Sound Devices
Complementing the visual experience, Samsung’s latest sound devices offer industry-first technologies. The all-new Music Frame delivers powerful 2.0ch audio with Dolby Atmos support, providing an immersive sound experience. Wireless connectivity via Wi-Fi and Bluetooth allows for seamless music streaming from multiple devices.
The Q-series Soundbar, featuring Dolby Atmos support, synchronizes with Samsung TVs for a heightened acoustic experience, combining front, side, and up-firing speakers.
Enhanced Security and Personalization with Samsung Knox
The new Tizen OS Home offers personalized experiences through its ecosystem, with individual user accounts tailoring content recommendations. Samsung Knox Security safeguards sensitive data, and SmartThings enhancements create a more connected living room experience.
Launch Promotion
From May 3 to June 30, 2024, consumers can earn rewards, including Touch n’ Go e-Wallet credits up to RM2,900 and win prizes worth RM140,000. To participate, consumers can upload their receipt and a creative photo for a chance to win additional gifts.
Launch Promotion for 2024 Samsung TVs:
| No. | Segment | Material Code | RRP (RM) | TNG Credit Value (RM) | Free Gift with Purchase |
| 1 | Neo QLED 8K | QA85QN900DKXXM | 46,999 | 2,500 | – |
| 2 | Neo QLED 8K | QA75QN900DKXXM | 30,999 | 1,300 | – |
| 3 | Neo QLED 8K | QA85QN800DKXXM | 32,999 | 1,700 | – |
| 4 | Neo QLED 8K | QA75QN800DKXXM | 24,999 | 1,000 | – |
| 5 | OLED | QA77S95DAKXXM | 32,999 | 1,600 | – |
| 6 | OLED | QA65S95DAKXXM | 17,999 | 700 | – |
| 7 | OLED | QA77S90DAEXXM | 28,999 | 1,400 | – |
| 8 | OLED | QA65S90DAKXXM | 15,999 | 600 | – |
| 9 | Neo QLED 4K | QA98QN90DAKXXM | 69,999 | 2,900 | – |
| 10 | Neo QLED 4K | QA85QN90DAKXXM | 24,999 | 1,300 | – |
| 11 | Neo QLED 4K | QA75QN90DAKXXM | 15,999 | 700 | – |
| 12 | Neo QLED 4K | QA65QN90DAKXXM | 12,299 | 500 | – |
| 13 | Neo QLED 4K | QA85QN87DAKXXM | 20,999 | 1,100 | – |
| 14 | Neo QLED 4K | QA75QN87DAKXXM | 13,999 | 600 | – |
| 15 | Neo QLED 4K | QA65QN87DAKXXM | 9,899 | 400 | – |
| 16 | Neo QLED 4K | QA85QN85DBKXXM | 18,599 | 900 | – |
| 17 | Neo QLED 4K | QA75QN85DBKXXM | 11,999 | 500 | – |
| 18 | Neo QLED 4K | QA65QN85DBKXXM | 8,299 | 300 | – |
| 19 | QLED | QA98Q80CAKXXM | 33,999 | 1,400 | – |
| 20 | QLED | QA85Q80DAKXXM | 15,999 | 600 | – |
| 21 | QLED | QA75Q80DAKXXM | 11,499 | 400 | – |
| 22 | QLED | QA85Q70DAKXXM | 14,199 | 500 | – |
| 23 | QLED | QA75Q70DAKXXM | 10,199 | 300 | – |
| 24 | QLED | QA85Q65DAKXXM | 10,999 | 500 | – |
| 25 | QLED | QA75Q65DAKXXM | 6,999 | 300 | – |
| 26 | QLED | QA85Q60DAKXXM | 10,999 | 500 | – |
| 27 | QLED | QA75Q60DAKXXM | 6,799 | 300 | – |
| 28 | The Frame | QA85LS03DAKXXM | 19,799 | 800 | 1x Bezel worth RM899 |
| 29 | The Frame | QA75LS03DAKXXM | 12,399 | 500 | 1x Bezel worth RM799 |
| 30 | The Frame | QA65LS03DAKXXM | 8,399 | 300 | 1x Bezel worth RM699 |
| 31 | The Frame | QA55LS03DAKXXM | 6,199 | 200 | 1x Bezel worth RM599 |
| 32 | Crystal UHD | UA98DU9000KXXM | 17,999 | 700 | – |
| 33 | Crystal UHD | UA85DU8000KXXM | 8,999 | 400 | – |
| 34 | Crystal UHD | UA85DU7000KXXM | 8,299 | 300 | – |
Launch Promotion for 2024 Samsung Sound Devices:
| No. | Segment | Material Code | RRP (RM) | TNG Credit Value (RM) | PWP Pricing (RM) |
| 1 | Q-Series Soundbar | HW-Q990D/XM | 6,499 | 300 | 4,999 |
| 2 | Q-Series Soundbar | HW-Q930D/XM | 4,999 | 250 | 3,699 |
| 3 | Q-Series Soundbar | HW-Q800D/XM | 3,999 | 200 | 2,999 |
| 4 | Q-Series Soundbar | HW-Q700D/XM | 2,999 | 150 | 2,299 |
| 5 | Music Frame | HW-LS60D/XM | 1,999 | – | 1,499 |
