We received news from Sony Malaysia yesterday that the NEX-5T and Alpha 3000 has been launched worldwide and coming real soon to Malaysia. The NEX-5T is the latest NEX compact camera from Sony that provides DSLR image quality and with wireless sharing, where as the Alpha 3000 is a part mirrorless and part DSLR camera with a large 20.1MP APS-C Exmor sensor. We’re expecting a launch event invitation from Sony soon and will definitely get two of these back for review. Check out the press release by Sony and spec sheet below.

Sony NEX-5T

Sony Launches NEX-5T and Alpha 3000, coming soon to Malaysia 1

Kuala Lumpur, 27 August 2013 – It’s the big sensor that means better pictures and this really is where size matters. Coming soon to Malaysia, the new NEX-5T from Sony packs pro-quality pictures and wireless freedom into a power packed, pocket-sized camera with the limitless creativity of interchangeable lenses.

Slipping snugly into a pocket or bag, it’s the perfect partner for passionate photographers who want DSLR-style images and generous control options with less to carry.

Wi-Fi lets you connect the NEX-5T with your smartphone, PC or TV and wirelessly transfer photos or videos[1]. It’s also the first interchangeable lens E-mount camera from Sony with NFC, giving the extra convenience of One-touch wireless connection with Android smartphones and tablets1 for easy sharing and even remote control of the camera. There’s no set-up needed – simply touch your mobile device against the NEX-5T and a wireless connection’s made instantly. Embedded Smart Remote Control lets you trigger shutter release from your smartphone: it’s great for group shots when you don’t want to be left out of the action.

Inside the NEX-5T is a generously-sized APS-C sensor with 16.1 effective megapixels that grabs more light than the small sensor in ordinary compact cameras. You’ll be rewarded by richly-detailed DSLR-quality stills and Full HD video, with ultra-low picture noise for crisper twilight shots and atmospheric interiors.

Don’t miss those split-second moments, from spontaneous portraits to vibrant street scenes. Advanced Fast Hybrid AF combines phase-detection autofocus to track fast-moving subjects with contrast-detection AF for absolute precision. It’s a winning combination that delivers speedy, accurate focusing in any scene.

And don’t forget – sometimes, it’s all about you. Great self-shot portraits are simple with the tiltable LCD screen that flips up to 180° for a comfortable view with the camera held at arm’s length. Auto Portrait Framing takes the guesswork out of good-looking selfies, cropping your composition for polished results. There’s also a digital level gauge that makes it easy to keep horizons steady and true.

Serious photographers have plenty of opportunities to fine-tune their artistic vision. The NEX-5T offers extra flexibility with its dedicated control dial and assignable Fn button for instant recall of frequently-needed functions.

Sony Launches NEX-5T and Alpha 3000, coming soon to Malaysia 2

Sony Alpha 3000

Sony Launches NEX-5T and Alpha 3000, coming soon to Malaysia 3

Kuala Lumpur, 27 August 2013 – Soon you can have it all. The Alpha 3000 from Sony, coming soon to Malaysia, brings you the picture quality, manual controls and artistic possibilities of a DSLR in an easy to use camera with interchangeable lenses.

Comfortable to hold and offering plenty of creative controls, the Alpha 3000 looks and feels just right for anyone who’s ready to shoot better pictures. There’s a clear electronic viewfinder to help frame shots with confidence, plus a newly-designed grip that adds to the feeling of comfort, security and balance in your hand.

It’s a revelation in picture quality for anyone who’s used to fixed-lens compact cameras. Inside the Alpha 3000 is a large 20.1-megapixel Exmor™ APS HD CMOS sensor. Teamed with the growing choice of E-mount interchangeable lenses, it’s the key to flawlessly detailed still images, from personality-packed portraits and street scenes to sumptuous landscapes. Full HD videos look just as impressive, with a choice of 50i or 25p shooting modes for crisp action or a smooth cinematic look as your subject demands.

The big sensor also boosts sensitivity, grabbing more light and cutting image noise. And that means pristine pictures and movies at dusk or in gloomy interiors, when the tiny sensor in your compact camera or smartphone so often disappoints.

It’s a pleasure framing scenes through the electronic Tru-FinderTM with a generous 100% field coverage. There’s plenty of extra information displayed in the electronic viewfinder, including grid lines to help keep those horizons nice and level. Don’t leave anything to guesswork: instant preview of tweaks to exposure and white balance settings lets you compose with even greater confidence.

As your confidence grows, add accessories via the Multi Interface Shoe™ to expand your shooting options even further. Easily create pro-style lighting effects with the powerful new HVL-F43M flash with Sony’s unique Quick Shift Bounce system for no nasty shadows. Capture a more polished soundtrack and clearer dialogue with the ECM-XYST1M Stereo Microphone. Or brighten up parties and indoor scenes with the battery-powered HVL-LEIR1 Video IR light.

Photographers with more arty ambitions needn’t feel left out of the fun. Picture Effect offers a palette of 15 artistic treatments, like Retro Photo, Miniature and Partial Colour. Auto Object Framing neatly trims portraits, close-ups and even moving subjects for tighter, more professional results.

Unlike ordinary point-and-shoot cameras, the 3000 unleashes your full creativity with a choice of 18 interchangeable E-mount lenses by Sony and Carl Zeiss, including the SEL50F18 portrait lens in a new black finish. Pick from telephotos, wide angles and macros to versatile zooms for travel and everyday shooting.

The new Carl Zeiss Vario-Tessar T* E 16-70mm F4 ZA OSS (SEL1670Z) is a versatile mid-range zoom with Optical SteadyShot built in for crisper handheld shots. It’s joined by Sony’s first ever G Lens™ for E-mount cameras. The new E PZ 18-105mm F4 G OSS (SELP18105G) is a premium all-rounder with Optical SteadyShot and smooth, quiet zoom operation that’s great for shooting Full HD movies as well as still photos.

Sony Launches NEX-5T and Alpha 3000, coming soon to Malaysia 4

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