Blu, an American brand that is famous for selling affordable devices in the US, is making its way to the Malaysian market this Wednesday, as KLGadgetGuy has received a media invite from Lazada Malaysia, BLU products will be distributed by Hot Gadgets and sold exclusively on Lazada Malaysia. BLU smartphones has always been considered as an alternative to Xiaomi in the US, the company sells its smartphones mainly via Amazon and MVNOs, and some of its smartphones offer a decent specs sheet at an affordable price tag.

One of the more recent device we have reported would be BLU Tank Xtreme 5.0, a 5-inch device that comes with a rugged chassis and entry-level specs at $130, and the BLU Vivo XL2 that features a 5.5-inch display with a Mediatek MT6737T processor, which retails at $149.99. While the US prices might seem pretty unattractive here, we hope that BLU will bring some decently priced devices when it launches here.